Jim Morris began his broadcast career with WABI radio in Bangor, while attending the University of Maine in Orono.
He graduated with distinction in 1983, earning degrees in Journalism and Broadcasting, and acquired a position as News Director and anchor at WVII-TV in Bangor. In 1985, Jim moved to Harrisburg, Pennsylvania, reporting and anchoring at WHTM-TV and WITF-TV. Jim returned to Maine in 1993 and became WABI TV5's Assistant News Director in 1995. He was promoted to his current position as News Director in 2000. Jim is the main anchor for the station's one-hour weekday newscast, WABI TV5 News at 5.